The AltsVesting Guide to Alternative Investments
Alternative investments are growing in popularity as investors seek ways to diversify portfolios, protect against inflation, and potentially unlock higher returns. Once only accessible to institutions and ultra-wealthy individuals, many alternative assets are now available to everyday investors through platforms and private offerings.
This guide walks you through the essentials of alternative investing — what they are, why they matter, the most common types, how to evaluate opportunities, and how to get started safely. Whether you're a seasoned investor looking to branch out or a beginner curious about building wealth outside of traditional markets, this guide will provide the roadmap.
What are Alternative Investments?
Alternative investments are assets that fall outside of traditional public stocks, bonds, and cash. They include a wide range of vehicles such as private equity, venture capital, real estate, hedge funds, commodities, art, collectibles, and more. These assets are often less liquid, more complex, and require a different approach to analysis and management, and investing.
Key Characteristics
Illiquidity: Unlike stocks or mutual funds, many alternative assets can’t be quickly converted to cash. Investors must be prepared for longer holding periods. While this is usually true, some platforms offer liquidity options.
Higher Minimums: Many alternatives have higher investment thresholds, though minimums are coming down thanks to new investment platforms.
Potential for Outsized Returns: With higher risk can come higher rewards. Alternatives have historically outperformed public markets over long time horizons.
Low Correlation: These assets often move independently of traditional markets, helping reduce overall portfolio volatility.
Complex Structures: Due diligence and understanding of legal and financial structures are critical.
Why Invest in Alternatives?
1. Diversification
Investment diversification is especially important when it comes to alternative assets, which often behave differently from traditional stocks and bonds. By adding alternatives like real estate, private credit, or commodities to a portfolio, investors can reduce overall volatility and improve risk-adjusted returns. These assets tend to have low correlation with public markets, meaning they can hold their value—or even perform well—when traditional investments falter. Diversifying into alternatives not only enhances portfolio resilience but also opens the door to unique income and growth opportunities.
2. Inflation Protection
Alternative assets can serve as a powerful hedge against inflation. Investments like real estate, commodities, infrastructure, and farmland often maintain or increase in value when prices rise, preserving purchasing power. Unlike fixed-income investments that may lose real value during inflationary periods, many alternatives are tied to tangible assets or revenue streams that adjust with the cost of living, making them a smart addition to an inflation-resistant portfolio.
3. Income Generation
Many alternative investments are designed to generate steady, passive income. Private credit, real estate, farmland, and infrastructure projects often produce regular cash flow through interest payments, rent, or revenue-sharing models. For investors seeking yield in a low-interest-rate environment, these assets can provide consistent income streams that complement or even outperform traditional fixed-income investments.
4. Access to Unique Opportunities
Alternative investments open the door to opportunities that aren’t available in public markets. From early-stage startups and private real estate deals to fine art and litigation finance, alternatives allow investors to participate in high-growth or niche markets typically reserved for institutions or insiders. This access not only adds variety to a portfolio but also introduces differentiated sources of return.
5. Higher Return Potential
While alternatives often come with higher risk and longer holding periods, they also offer the potential for outsized returns. Private equity, venture capital, and certain real estate deals have historically delivered performance that exceeds public markets over time. For investors with a longer time horizon and a tolerance for complexity, these assets can be a key driver of long-term wealth creation.
Popular Types of Alternative Investments
1. Real Estate
Using a real estate investment platform allows investors to access high-quality commercial and residential deals without the need to manage properties themselves. Platforms like Fundrise or CrowdStreet handle due diligence, property management, and reporting—offering a hands-off experience. This makes it easier to diversify across markets and asset types, something that would be capital-intensive and time-consuming to do independently. Investing in physical property or real estate funds is one of the most well-known forms of alternative investing. Options include:
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Direct Ownership: Buying rental properties or commercial buildings.
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REITs (Real Estate Investment Trusts): Public or private funds that own and manage real estate portfolios.
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Raw Land: Speculative land purchases, often with long-term development potential.
2. Private Equity & Venture Capital
Platforms like AngelList or Republic give investors access to vetted startup deals and private equity opportunities without the need to network with founders or venture capital firms directly. Investing independently often requires significant capital, specialized knowledge, and connections—whereas platforms pool capital from multiple investors and offer deal flow, due diligence, and simplified documentation. Investing in private companies offers the potential for high returns, especially at early stages.
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Venture Capital: Early-stage, high-growth startups.
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Growth Equity: More mature private companies scaling operations.
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Buyouts: Acquiring controlling interest in established companies, often with the goal of improving and reselling.
3. Private Credit
Private credit platforms like Yieldstreet and Percent provide access to loans backed by real assets, real estate, or business cash flows. These platforms offer transparency, risk grading, and operational support that would be hard to replicate for individual investors trying to underwrite loans or manage borrower relationships on their own. For most, this structured approach greatly reduces the complexity of sourcing and monitoring private debt deals. Private credit (or direct lending) is debt provided to companies or individuals outside traditional banks.
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Types: Asset-backed loans, mezzanine financing, bridge loans.
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Platforms: Yieldstreet, Percent, and others provide access to vetted credit deals.
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Risks: Defaults, illiquidity, and lack of regulatory oversight.
4. Commodities
While it's possible to buy gold bars or trade futures directly, commodity platforms and ETFs make it easier to gain exposure without needing specialized storage, contracts, or margin accounts. Platforms simplify access to diverse commodity baskets, often with lower fees and more liquidity than physical ownership or direct trading, making them a practical choice for most retail investors. These are physical goods that can be traded, including:
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Precious Metals: Gold, silver, and platinum.
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Energy: Oil, natural gas.
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Agriculture: Corn, soybeans, coffee.
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Ways to Invest: Direct physical ownership, ETFs, futures contracts, or commodity funds.
5. Collectibles & Art
Platforms like Masterworks (art) or Rally (collectibles) democratize access to high-value assets that would otherwise be out of reach. They offer fractional shares in authenticated, insured pieces and take care of sourcing, storage, and sale. Without these platforms, investing in art or collectibles requires deep domain expertise, significant capital, and access to reputable dealers—barriers most investors can’t easily overcome. Tangible assets that appreciate based on rarity, demand, and provenance.
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Examples: Fine art, classic cars, rare coins, sports memorabilia.
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Platforms: Masterworks (art), Rally and Collectable (fractional shares in collectibles).
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Downsides: Illiquidity, subjective valuation, storage/insurance costs.
6. Hedge Funds
Some platforms now offer exposure to hedge fund strategies through feeder funds or registered vehicles that lower the minimum investment and simplify access. Investing directly in a hedge fund typically requires accreditation, multi-million dollar commitments, and lengthy onboarding. Platforms remove many of these barriers while still providing access to actively managed, sophisticated strategies. Actively managed pooled funds that use a range of strategies, including:
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Long/short equity
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Global macro
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Event-driven
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Arbitrage These funds often require accreditation and have high minimums but may outperform in volatile markets.
7. Infrastructure
Infrastructure investments are typically reserved for institutions or high-net-worth individuals due to their size and complexity. Newer platforms and funds now allow individuals to invest in toll roads, utility projects, and data centers with significantly lower minimums. These platforms handle the sourcing, financing, and oversight, giving everyday investors a way to participate in an asset class once out of reach. Investments in public utilities, transportation, and communication systems.
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Features: Long-term contracts, steady cash flows.
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Access: Direct investment, ETFs, or private infrastructure funds.
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Appeal: Reliable, inflation-linked income.
8. Farmland & Timberland
Buying and managing farmland or timberland independently requires substantial capital, operational knowledge, and geographic access. Platforms like AcreTrader and FarmTogether allow investors to own fractional shares of income-producing properties without needing to deal with tenants, weather risk, or land management. For investors seeking exposure to this asset class, platforms offer scalability, diversification, and simplicity. These natural assets offer a mix of income and capital appreciation.
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Farmland: Generates rental income and crop sales.
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Timberland: Revenues from lumber, pulp, and land value growth.
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Platforms: AcreTrader, FarmTogether, and others.
How to Evaluate Alternative Investment Platforms
Before investing, it's critical to perform due diligence. While platforms make alternatives more accessible, evaluating them properly still takes time, attention, and context. Every offering is unique, and most platforms have different standards for what they include.
The process of reviewing offerings, researching track records, analyzing fee structures, and assessing risk factors can take several hours per platform—and that’s just to get comfortable with a single deal. For investors juggling full-time jobs or other financial responsibilities, it can be overwhelming.
That’s where AltsVesting fits in. We do the deep work for you—vetting platforms, reviewing deals, and summarizing the most important factors to consider. Our deep dives save you hours of research and help you avoid costly mistakes. Whether you’re just starting out or looking to expand your portfolio, AltsVesting gives you a trusted, time-saving edge in your due diligence process.
Here are the core areas to evaluate:
1. Transparency
Does the platform clearly explain:
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Investment structure
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Timeline and liquidity
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Fees
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Risk factors
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Opaque or overly promotional materials are a red flag
2. Track Record
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How long has the platform operated?
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What returns have past investments produced?
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What is their performance through market cycles?
3. Fees
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Understand all associated costs: upfront fees, annual management fees, performance fees, etc.
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Compare fees across similar platforms.
4. Asset Quality
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Who underwrites or sources the investments?
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Are they reputable partners?
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Is there collateral or underlying asset value?
5. Liquidity Options
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What is the holding period?
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Are there penalties for early exit?
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Is there a secondary market or buyback program?
6. Regulatory Oversight
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Is the platform registered with the SEC or FINRA?
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Do they use qualified custodians or third-party administrators?
Getting Started with Alternatives
Online platforms have made it easier than ever to access, evaluate, and manage alternative investments. Compared to investing directly into a private deal or asset, platforms offer a streamlined user experience that simplifies tracking, reporting, and reinvestment. Dashboards let you monitor performance in real time, standardized documents reduce the paperwork burden, and tax reporting is often centralized. Instead of managing capital calls or chasing down quarterly updates from individual sponsors, you can log into a an account and get the information you need.
For many investors, this convenience is a game-changer. It lowers the operational complexity of managing alternatives and enables more informed, data-driven decisions. Especially for those new to alternatives or managing multiple investments, using a platform can provide structure, oversight, and clarity that is hard to achieve when investing directly.
1. Know Your Goals
Before you invest in alternatives, take time to clarify your financial objectives. Are you seeking capital growth over a long time horizon? Do you need income-producing assets for cash flow? Are you trying to hedge against inflation or reduce volatility in your overall portfolio? Your goals will determine which asset classes and platforms are the best fit.
For example, if your primary goal is income, private credit and farmland may be better suited than venture capital. If you're focused on long-term capital appreciation, real estate development or early-stage private equity could make sense. Likewise, your liquidity needs—how soon you might need access to your invested capital—should shape your choices.
2. Start Small
Alternative investments can be complex and illiquid, so it's smart to begin with a small allocation. Many platforms now allow minimum investments as low as $500–$1,000, making it easier to test the waters without committing a significant portion of your portfolio. Starting small helps you get comfortable with the asset class, understand how the platform works, and monitor how investments perform over time.
Additionally, small initial investments let you experiment across asset types—such as real estate, private credit, or farmland—so you can learn what fits your goals and risk tolerance. At AltsVesting, we regularly highlight lower-minimum deals and offer comparisons to help you identify ideal entry points without overextending yourself. Begin with small allocations while learning the asset class and platform mechanics. Diversify slowly.
3. Understand the Risks
Every alternative investment comes with trade-offs—whether it’s illiquidity, higher fees, complex structures, or a lack of public market transparency. It’s crucial to understand what you’re getting into before committing capital. Platforms are often incentivized to highlight potential returns, so investors need to take extra care in evaluating risk.
AltsVesting helps you see the full picture by identifying not just what could go right, but what could go wrong. We call out red flags in fee structures, overly optimistic projections, or lack of transparency—giving you a more balanced and realistic view of each opportunity.
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Every alternative asset carries unique risks.
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Avoid putting more than 10–20% of your portfolio in illiquid assets unless you fully understand the tradeoffs.
4. Stay Informed
One of the benefits of using online platforms is the wealth of information they provide to investors. From detailed offering memorandums and risk disclosures to Q&A sections, market research, and historical performance data, most platforms are highly transparent and educational. This makes it easier to compare deals, understand structures, and build confidence in the decision-making process.
However, with dozens of platforms and hundreds of deals to sort through, that abundance of information can become overwhelming. AltsVesting solves this by centralizing and standardizing key data points across platforms. We summarize the essential information—expected returns, lockup periods, fees, underlying asset quality, and more—so you don’t have to dig through dozens of PDFs or investor dashboards. With AltsVesting, staying informed doesn’t mean spending hours on research; it means getting a clear, trustworthy snapshot of the investment landscape at a glance.
Building a Diversified Alternatives Portfolio
A smart alternatives portfolio blends uncorrelated asset types for balance and risk management.
Sample Portfolio Allocation (for a moderate risk investor):
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40% Real Estate (mix of REITs, crowdfunding, and direct)
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20% Private Credit
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15% Commodities (gold, agriculture)
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10% Venture Capital or Private Equity
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10% Farmland or Timberland
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5% Collectibles or Other
This is just a sample. Your allocation should reflect your time horizon, liquidity needs, and return expectations.
Tips for Diversification:
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Don’t overload on one asset class.
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Mix income-generating and appreciation-driven assets.
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Stagger investment timelines to improve liquidity management.
Case Studies of Alternative Investing Success
Case studies offer real-world insight into how investors are using alternative assets to meet specific goals. These stories reflect a range of investor types, from income-seekers to long-term growth-focused professionals, and illustrate the decision-making processes behind selecting platforms, evaluating deals, and allocating capital.
At AltsVesting, we collect and analyze these stories to provide practical lessons you can apply to your own strategy—highlighting not just the outcome, but the rationale behind each investment and what challenges investors encountered along the way.
Case Study 1: Real Estate Crowdfunding
John, a 42-year-old engineer, was looking to diversify beyond his 401(k) and reduce his exposure to public equities. He wanted to invest in real estate but didn’t have the time or expertise to manage properties directly. After researching several options, he chose to invest $10,000 into a multi-family project on CrowdStreet due to the sponsor’s strong track record and the deal’s projected 16% IRR.
Over the next three years, the project performed better than expected, delivering 18% annually. John reinvested the profits into two more deals, diversifying across regions and property types. He now allocates 15% of his portfolio to real estate via crowdfunding platforms. His decision was guided in part by AltsVesting's platform comparison and sponsor evaluation tools, which helped him select deals that aligned with his goals and risk tolerance.
Case Study 2: Art Investment with Masterworks
Susan, a high-income professional in her mid-30s, was interested in adding uncorrelated assets to her portfolio to hedge against market volatility. She had a passion for art and saw fractional investing with Masterworks as a way to combine her interests with potential financial upside. She invested in two contemporary art pieces based on their historical appreciation rates and liquidity projections.
After four years, one of the works sold and returned a 15% annualized gain. The second piece remains unsold, but she receives regular updates on valuation and market trends. Susan appreciated that Masterworks handled acquisition, storage, and eventual sale—all of which would have been impossible to manage on her own. Her investment journey started after reading an AltsVesting deep dive that explained the economics and historical performance of art as an asset class.
Case Study 3: Farmland with AcreTrader
Mike, a 58-year-old retiree, wanted stable, passive income and inflation protection. After reviewing bond and dividend stock yields, he became interested in farmland for its historical returns and low volatility. He used AcreTrader to invest in an irrigated farm in the Midwest, selecting a property with strong tenant history and a solid cap rate.
The investment generated reliable annual dividends and appreciated modestly over three years. Encouraged by the results, Mike diversified into timberland the following year. He used AltsVesting’s side-by-side platform comparisons and yield data analysis to identify farmland opportunities with the most consistent historical returns. For Mike, the simplicity and transparency of the platform were key to making his first alternative investment.
Mistakes to Avoid with Alternatives
Alternative investments come with unique risks, and even experienced investors can make costly mistakes without proper preparation. At AltsVesting, we believe that education and structured analysis are key to avoiding common pitfalls. Our platform is designed to surface red flags, simplify complex terms, and guide investors toward smarter decisions.
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Investing Too Much Too Soon: Illiquidity and learning curves make alternatives risky for beginners. It’s tempting to chase big returns early, but starting small and building experience is usually the wiser route. AltsVesting highlights deals with low minimums and helps you ease into new asset classes gradually.
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Ignoring Fees: High fees can significantly reduce returns, especially in private equity, hedge funds, and certain real estate structures. We break down fee layers across platforms so you can clearly see how costs affect your expected outcomes.
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Falling for Hype: Just because something is labeled as an “alternative” or features a trendy theme doesn’t mean it’s a sound investment. AltsVesting helps filter out promotional noise and focuses on fundamentals like track record, downside protection, and alignment of interest.
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Not Reading the Fine Print: Deal structures, lockup periods, and investor rights vary widely. Many investors skip important documents or assume terms are standard. Our reviews distill legal documents into plain English summaries to help you understand what you’re really signing up for.
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Overestimating Liquidity: Some platforms advertise "early liquidity options" that may not be reliable. Alternatives are often long-term commitments. We flag investments with unclear or overstated liquidity features so you can plan accordingly.
With the right guidance, alternative investments can be a powerful addition to your portfolio. AltsVesting is here to help you avoid costly errors, build confidence, and invest with clarity and purpose.
What's Next?
In future updates to this guide, we’ll dive deeper into specific platforms, provide due diligence checklists, and compare asset types side by side.
For now, the best step you can take is to:
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Choose one asset class that fits your goals
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Research 2–3 platforms
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Make your first small investment
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